Michael Jackson Turned Super Bowl Halftime Into Blockbuster Event
February 09, 2024
Michael Jackson performs at Super Bowl XXVII Halftime show at Rose Bowl January 31, 1993 in Pasadena, California

The New York Post recalls the impact of Michael’s 1993 Super Bowl performance: “Without a doubt, Jackson’s set — which kicked off with ‘Jam’ and then went into ‘Billie Jean,’ ‘Black or White’ and ‘We Are the World’ before finishing with ‘Heal the World’ — turned the Super Bowl halftime show into its own blockbuster event, marking the first time that ratings increased from the game’s first half to its second half as viewers watched worldwide.”

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